Writing the execution part of your business plan isn’t always easy because it includes some big sections. In the execution section, you will have Operations, Marketing & Sales, Milestones, Metrics, and anything else that will affect your investments on a day-to-day basis.
Operations – This includes technology you may use (property management software), locations, management plan, and anything else that affects day-to-day operations of your business and investments.
Marketing & Sales – This may include how you plan to stage and rent properties or to sell your real estate. From online listings all the way down to your concept for showings.
Milestones – How fast do you want to grow, when will you raise rents, when do you want to hire your first employee… anything can be a milestone and it’s unique to your particular investing strategy.
Metrics – It’s important to determine how you measure success. There are many ways to measure this, but in real estate, it could be the number of units, yearly income, or net worth among other things.